The Good
I feel that this is good advertisement or in other words a good ad because it catch your eye right away you know what the ad is trying to sell you , also a good ad because it fits the target audience that they where going for i feel that its for the ages 16-23 young women that loves fashion and colors.
The Bad
I do want to state that i think this is a creative ad, but i don't think it was executed properly or maybe because i don't understand it , i would like to have some kind of reason or a thought to go off of to understand why theres a crying baby and in the lower right conner there's a 35% off on all vegetables. what does that have to do with her crying ? or how do it relate to vegetables and her being upset?
http://www.motherearthnews.com/Natural-Home-Living/Bottled-Water-Truth-in-Advertising.aspx
http://ecoamerica.typepad.com/blog/2009/08/environmental-groups-campaign-of-wry-lies-against-bottled-water.html
http://www.erichopr.com/releases/tappening.htm
i feel are a lot of ways to interpret this add ...
WHY
Not only is ms. Willcocks a great teacher but , i love advertising i like be able to come up to ideas a solutions
I chose to take ad2 because i wanted to continue to learn advertising and develop my skills and even have my own still of advertisement or be able to take my ideals and execute them .
The bad ad was actually controversial. Well, a photographer got in trouble because people that that the babies were being abused. Instead candy was given to the baby and it was taken away.
ReplyDeleteSo, when I see the bad ad, it reminds me of that and the fact that children don't like vegetables makes it funny.
The portrait is very power, it's crying for you to look at it.
Your good ad is not good at least for me. It looks like a generic ad for make up.
Ivanna, the bad add is very interesting because you are not sure in the climate of eco friendly emphasis this add is sort of throwing caution to the wind and saying too bad to the polar bears?? Also I agree with the vegetable product - I assume they are addressing the plastic bottle and it is a good thing? Would love to see how you resolve this
ReplyDeleteangela